MGNT2510 Introduction to International Business

Course MGNT2510 Introduction to International Business | Course Outline

 

Dr. John Lai
The Chinese University of Hong Kong

Famed academic of international business practices and recipient of numerous teaching awards

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Teacher Dr. John Lai
Senior Lecturer of Department of Management
Co-Director, Master in Management
The Chinese University of Hong Kong
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Course Description This course studies the nature, form and scope of international business. Topics include foreign environment and major international business activities, such as exporting, direct investment, licensing and other contractual arrangements. Management strategies concerning production, marketing, human resource, and finance in an international context will also be discussed.
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